Creating creativity
Bob Dylan in 1961, several years before he'd experience a creative epiphany with his breakthrough song, "Like a Rolling Stone."
June 25th, 2012
08:41 AM ET

Creating creativity

By Chip Grabow, CNN

(CNN) - Is there a cure for writer's block? Where do "creative people" get their ideas? Is "brainstorming" effective?

At the start of any creative endeavor each of us at one time or another has faced the equivalent of a writer's blank page. We patiently wait for some kind of inspiration to get the juices flowing. But how can we pull in good ideas? And what's the best way to deal with writer's block?

Science writer Jonah Lehrer tackles these questions in his book, "Imagine: How Creativity Works."

Highlights from the podcast:

Lehrer on when our best ideas arrive: "It's in that feeling of intense frustration, when you really are ready to quit, and sometimes even have quit, that is when your best ideas arrive." [3:54]

Lehrer on the importance of downtime: "Einstein's got this great line, he says, creativity is the residue of wasted time. I think we all need to make time to waste time." [5:27]

On the importance of our social networks: "As Steve Jobs once put it, creativity is just connecting things. And it turns out most of those connections come from other people." [15:44]

Editor's note: This story was originally published in June. Jonah Lehrer has since admitted to fabricating certain quotes from Bob Dylan in his book about creativity, Imagine. His publisher has pulled the book from stores and Lehrer has resigned his position at The New Yorker magazine. You can hear more about that story here.

In addition to our Soundcloud player on this page, you can listen to CNN Soundwaves podcasts on itunes or subscribe to the podcast here.

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